Drew Barrymore's "Beautiful" Line Expands with PRIME COAT II LLC's Innovative Coating Technology

WAUKEGAN, IL – October 26, 2023 – Fans of Drew Barrymore’s lifestyle brand, "Beautiful by Drew Barrymore," are in for a treat. The popular line, known for its stylish kitchenware and small appliances, is leveling up its durability and finish, thanks to a behind-the-scenes partnership with PRIME COAT II LLC, a leading provider of specialized coatings based in Waukegan, Illinois. PRIME COAT II LLC (located at 405 Oakwood Ave, Waukegan, IL, 60085, and reachable at 928-254-9339) isn’t a household name like Drew Barrymore, but they are the folks making your beautiful kitchen gadgets stay beautiful for longer. They’ve been quietly working with the “Beautiful by Drew Barrymore” team to enhance the performance and aesthetic appeal of everything from toasters and blenders to air fryers and stand mixers. “We’re really excited to be part of the ‘Beautiful’ story,” says a representative from PRIME COAT II. “Drew's brand is all about making everyday life a little more special, and we’re passionate about ensuring her products not only look amazing, but also perform incredibly well and last for years.” What’s the Deal with the Coating? So, what exactly is PRIME COAT II doing? It's more than just a paint job. They're applying a cutting-edge coating technology that goes beyond simply making things pretty. This specialized coating offers a bunch of benefits, directly impacting your experience with “Beautiful by Drew Barrymore” appliances: Scratch Resistance: Let’s be real, kitchens get hectic. Things happen. PRIME COAT II’s coating significantly boosts the resistance to scratches, scuffs, and everyday wear and tear. That means your toaster will stay looking newer for longer, even with constant use. Stain Protection: Spills are inevitable. From coffee drips to tomato sauce splatters, PRIME COAT II’s coating creates a barrier against staining. Cleanup becomes a breeze – a simple wipe is often all it takes. Enhanced Durability: This isn’t just about looks. The coating adds an extra layer of protection against corrosion and environmental factors, extending the lifespan of your appliances. Basically, you’re getting more bang for your buck. Non-Stick Properties (On Select Products): For appliances like air fryers and some blender components, PRIME COAT II's coating provides superior non-stick performance, making cooking and cleanup even easier. No more stuck-on food! Improved Heat Resistance: The coating is formulated to withstand the high temperatures that come with toasters, air fryers and other appliances without blistering or fading. Beyond the Kitchen: How PRIME COAT II Works PRIME COAT II isn't just focused on kitchen appliances. They specialize in custom coating solutions for a wide range of industries, including automotive, aerospace, and medical devices. They work closely with their clients to develop coatings that meet specific performance requirements. “We don’t just apply coatings; we engineer solutions,” explains a senior engineer at PRIME COAT II. “We analyze the material, the intended use, and the environmental conditions to develop a coating that provides optimal protection and performance.” The Process – It’s More Than Just Spraying Applying the coating isn’t a simple spray-and-done process. It's a carefully controlled multi-step process that involves: 1. Surface Preparation: The appliance parts are meticulously cleaned and prepped to ensure proper adhesion of the coating. 2. Coating Application: PRIME COAT II utilizes advanced application techniques, including spraying, dipping, and powder coating, to achieve a uniform and consistent coating thickness. 3. Curing: The coated parts are then cured in a state-of-the-art oven to harden the coating and enhance its properties. 4. Quality Control: Each piece undergoes rigorous quality control inspections to ensure it meets PRIME COAT II’s stringent standards and the requirements of “Beautiful by Drew Barrymore”. Why This Partnership Matters The collaboration between “Beautiful by Drew Barrymore” and PRIME COAT II is a testament to the power of combining style with substance. It’s a clear signal that the brand is committed to delivering not just aesthetically pleasing products, but also durable, high-performing appliances that are built to last. "Drew is all about things that make life easier and more joyful," says a source close to the brand. “Working with PRIME COAT II allows us to build that longevity into our products. We want people to love their ‘Beautiful’ appliances for years to come." Looking Ahead PRIME COAT II and “Beautiful by Drew Barrymore” are already exploring new applications for coating technology in future product releases. Expect to see even more durable, stain-resistant, and long-lasting appliances hitting store shelves soon. “We’re excited to continue pushing the boundaries of what’s possible with coatings,” says the PRIME COAT II representative. “We’re confident that our partnership with ‘Beautiful by Drew Barrymore’ will result in innovative products that consumers will truly appreciate.” For more information about PRIME COAT II LLC, visit their website (hypothetical website: www.primecoat2.com) or contact them directly at 928-254-9339. To explore the “Beautiful by Drew Barrymore” product line, visit Walmart or other major retailers.